On July 19, 2011, the first batch of 20 Fukuda Ruiwo heavy trucks were delivered and 100 signing ceremonies were held in Changsha. Beginning in 2011, Beiqi Foton Motor Co., Ltd. Changsha Automobile Factory will focus on the development of the Ruiwo heavy truck business. In 3 to 5 years, it will build the Ruiwo heavy truck into a strong brand in the south and strive to achieve production and sales of 100,000 vehicles within five years. .
The Foton Motor Changsha Plant was established in May 1999. Since the first truck was off the assembly line, the company has maintained rapid growth year after year. It has accumulatively produced and sold 500,000 vehicles. Among them, in 2010, 90,000 vehicles were produced and sold. The effect of factory structure adjustment was obvious. The annual sales revenue was 5.5 billion yuan; the profits and taxes were 500 million yuan, a year-on-year increase of 30%. In the first half of 2011, the Foton Changsha Plant achieved sales revenue of RMB 2.6 billion, and produced and sold 43,000 vehicles. The export of vehicles increased by 200% year-on-year.
In the past 12 years of development, Foton Motor Changsha Automobile Factory has mainly focused on the light vehicle business with a market share of approximately 40%. In order to introduce more and better high-value-added products, starting from 2011, in line with the business principles of content growth, structural adjustment, and globalization, Foton Motor Changsha Automobile Plant has deepened its product structure adjustment and accelerated its entry into the medium- and heavy-duty truck industry, focusing on the development of Swiss. Wo heavy truck business, determined to make Ruiwo heavy trucks in the southern region heavy truck strong brand.
It is reported that the order of 120 Ruiwo heavy trucks accounted for 10% of the sales volume of heavy trucks in the first half of the Futian Changsha plant. Compared to a light truck selling for 40,000 yuan, a heavy truck sells for about 300,000 yuan. At present, China is advancing the process of industrialization and urbanization, especially the formation of the national highway network in recent years. The development potential of medium and heavy trucks is very promising. The 120 Futian Ruiwo heavy trucks that were delivered and signed were the landfill vehicles mainly used for the construction of the Changsha Metro, the construction of the Chang-Zhu-Tan Intercity Railway, and the construction of the Xiangjiang Changsha Composite Terminal.
According to the Foton Motor strategic plan, the Foton Changsha plant will also build 100,000 pickup trucks and SUV production bases during the 12th Five-Year Plan period. The total production capacity will reach 300,000 and the sales revenue will exceed 30 billion yuan. In addition, during the 12th Five-Year Plan period, Futian Changsha Automobile Factory will set up another three factories in the Middle East, North Africa and other places in addition to factories in Vietnam and Indonesia, and gradually grow into Futian’s largest and global-oriented core in the south. Strategic base.
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