The car decoration industry is making huge profits and surprising consumers


Cost less than 100 yuan seat cover, after processing sold 500 to 700 yuan - private car "beauty" hidden profits "black hole"

“You must have a CD audio system for nearly 5,000 yuan. Anyway, if you wear a CD, you have to use a thousand dollars for a piece of glass.” In recent days, Miss Nanjing, who wanted to match parts for her car, had been scared off by the high prices offered by the sellers. She told the reporter that even if she had worn her mouth, she had to pay more than 3000 yuan for the installation of a central lock, anti-theft lock, and solar film.

Selling car is not as good as decoration

How high is the profit of auto decoration industry? According to an industry source, the profits of automobile decoration mainly come from the price of raw materials and the working hours of workers, and the general profit rate is above 40%. Taking the ordinary glass film as an example, a roll of 15 meters is 6600 yuan, generally 2 meters to make a car, the cost is calculated down to about 950 yuan each, and the quote is as high as 2,000 yuan. In addition, a leather seat sold for nearly 4,000 yuan, but the cost is only 1,000 yuan; cloth seat cover is cheaper, the cost is less than 100 yuan, but after processing can sell 500-700 yuan. No wonder a car dealer told reporters with deep feelings that selling a car is not as good as selling a decoration. The money you make to sell a car does not necessarily have to make more money to decorate a car.

Many "beauty" profits

There are five or six car beauty centers near the car street on Daming Road in Nanjing. Under repeated questioning by reporters, a familiar boss reluctantly revealed that the most profitable one is the multi-item beauty refit. Some owners want to modify the headlights, bumpers, and tires, and the cost needs to be more than 20,000 yuan. There are also revealed that the owner of the larger profits is the addition of sound. Because the new car with audio can only meet the most basic hearing requirements, so the conversion of audio is a hot, higher audio specifications, the greater the profit margins.

Car wash can also earn "big" money

Car wash can also make money. According to relevant sources, Nanjing car wash prices ranged from 5 yuan to 25 yuan. In fact, the cost of car washing only accounts for 20% to 30% of them, and the profit rate is very high. "Do you want to wash yourself? Earn a little more effort to make money," a car owner is telling reporters.

Competition will lead to parity trends

Today, the number of private cars has increased year by year, and car beauty has a very broad market prospect. The personage concerned analyzes that with more people investing in this industry, industry competition will continue to intensify and mature, and the profit margin will gradually move towards normal. At the same time, the gradual formation and promotion of the car decoration chain business model has also created an external environment for the car price parity trend. However, this requires a process. Under the current conditions, some car owners should shop around before car decoration to avoid being deceived.