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The ACIMIT and ICE will launch a technology factory at the University of North Carolina, USA, from May 25th to 26th this year. This initiative will utilize Italian textile machinery to produce high-tech textiles and non-woven materials. Several manufacturers specializing in advanced textiles and non-woven fabrics will also conduct technical seminars to share their latest innovations and applications. The project will be led by Paul Buffy, the chairman of ACIMIT.
At first glance, many might think the U.S. is a country where the textile industry is in decline, with most of its textiles imported from developing nations. So why would Italy, a global leader in textile machinery, choose to set up a factory in a country not traditionally known for textile production? This isn’t just a business move—it signals that the textile industry is entering a new historical phase. In my view, this new era has two key characteristics.
First, textile products are shifting from basic manufacturing to high-value-added production. Why do high-end textiles mostly emerge in the U.S., not in textile powerhouses like China? It comes down to market purchasing power. High-value textiles are unlikely to thrive in China soon because average incomes are still relatively low. It’s hard to imagine a household earning 1,000-2,000 yuan per month buying tens of thousands of garments. In contrast, the U.S. has much higher per capita income, and consumers can easily afford such premium products. Therefore, the strong purchasing power of the American market creates unique opportunities for high-value textiles.
Second, the textile industry is moving away from labor-intensive models toward more technology-driven approaches. When people label the textile industry as a “sunset industry,†it's often based on outdated perceptions rather than real analysis. There's no such thing as a sunset industry—only outdated technologies. Whether an industry thrives depends on its ability to adopt modern, future-oriented technologies. The entry of Italian textile machinery into the U.S. exemplifies this shift. Italy is a major player in textile machinery and fashion, while the U.S. leads in technological innovation. This collaboration brings high tech into textiles and opens up new markets for cutting-edge solutions.
Italy’s move into the U.S. highlights how high-value textiles are emerging in countries with strong purchasing power and advanced technological capabilities. This development marks a significant turning point for the textile industry, opening up new opportunities and redefining its future.