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In 2007, Weichai Import & Export Co., Ltd. made every effort to boost the export of its products. The total annual export value reached $92.13 million, marking a 39% year-on-year increase. Specifically, the company exported 8,586 units of various Weichai machines and generators, representing a 54% rise compared to the previous year. Additionally, the value of exports reached $50.39 million, reflecting a 57% growth. All three figures set new records for the company.
This impressive export performance was driven by the strong implementation of Weichai's internationalization strategy, the solid development background of the Weichai Group, and the continuous exploration of new export growth areas. Throughout 2007, the group accelerated its efforts to restructure its international market presence, shifting from merely selling products to managing markets and building brands. It also continuously optimized its product export structure, focusing on brand development and actively adapting to changes in the global market. As a result, Weichai’s international competitiveness steadily improved, driving rapid growth in its import and export operations.
To further strengthen its global footprint, Weichai Group participated in numerous product exhibitions across regions such as Europe and Asia. These efforts helped the company gain increasing recognition and favor among overseas customers, reinforcing its position in the international market.