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In today’s rapidly evolving automotive industry, engine performance has become a key factor for many consumers when choosing a vehicle. However, due to a lack of technical knowledge, some buyers tend to rely on basic specifications or even the brand name of the engine as a sign of quality. This has created an opportunity for unscrupulous manufacturers who repack aged outdated foreign engines and sell them as new products. Meanwhile, some international companies have also taken advantage of this by introducing obsolete models from their own markets into China, effectively "dumping" inferior products.
To counter this trend, domestic engine manufacturers have started investing more in research and development, aiming to maintain competitiveness with global leaders. One such example is Great Wall Motor, one of China's leading automotive brands. Last year, the company invested an additional 300 million yuan to expand its internal combustion engine production base, increasing annual output to 200,000 units. This expansion reflects Great Wall's commitment to developing high-quality, independently designed engines that match international standards.
The development of a strong engine is essential for long-term success in the automotive industry. It not only demonstrates a company’s R&D capabilities but also ensures reliability and performance. Great Wall Motor has built one of the most advanced engine production facilities in China, equipped with state-of-the-art machinery from Germany, Japan, and Austria. These include precision tools like the German NAGEL cylinder bore grinding machine, the Japanese Toyota crankshaft grinding machine, and the Austrian AVL dynamometer. Such equipment ensures high-quality manufacturing and long-lasting engine performance.
Great Wall Motor’s engine division has also developed two new models: the GW2.4S gasoline engine and the GW2.8TDI turbo diesel engine. Both are designed to meet modern demands for power, efficiency, and environmental protection. The GW2.4S offers high torque and meets Euro III emission standards, while the GW2.8TDI incorporates advanced technologies like turbocharging and EGR systems, achieving excellent fuel economy and low emissions. These engines have been tested under extreme conditions, including temperatures as low as -40°C and altitudes up to 6,000 meters, ensuring they can perform reliably in any environment.
To ensure quality, Great Wall Motor uses advanced inspection equipment, such as coordinate measuring machines, roughness meters, and digital height gauges. The company also conducts rigorous testing on all components before mass production, guaranteeing top-tier performance and durability. In addition, Great Wall maintains strict supplier selection processes, working only with reputable manufacturers that meet international quality standards.
With over 400 service centers nationwide and 24/7 support, Great Wall Motor provides excellent after-sales service. The company also offers a 200,000-kilometer warranty on its latest engines, reinforcing its commitment to customer satisfaction and long-term reliability. As the automotive market continues to evolve, Great Wall Motor remains at the forefront, driving innovation and setting new benchmarks in engine technology.